Techonomy develops digital solutions with unprecedented passion! Solutions in the field of marketing technology, data management & profiling, personalized marketing, content & experience and strategy consultancy. Please see below for more information about our services.
The world has changed spectacularly. More than 8,000 unique marketing software solutions are available on the market today.
From data platforms to campaign applications, and marketing automation tools to e-commerce solutions. Opting for the right technology is crucial. Techonomy knows the choices and guides its customers through them. The goal is a coherent application landscape that offers maximum support to the organization's strategy.Read more
Working with data has become a decisive factor for organizations’ success in marketing. Those with the right data are able to make better choices.
In many organizations, the available data are not directly actionable yet. Or the relevant data sources are not yet properly inter-connected. Over the past few years, we also have the added opportunity to process real-time data into unique profiles. Techonomy ensures that all your data becomes valuable again, in every way it can be.Read more
The magical words in contemporary marketing are “personalization” and “relevance”.
The success of campaigns - the conversion rate - is determined by the value that an individual experiences when he or she receives an item or service. This can be in the welcome, the first offer a person sees, something hitting just the right emotion, etc. In this way, organizations can fulfill the customer’s expectations and anchor his or her loyalty. Techonomy helps organizations find that unique magic in their customer contact.Read more
Consumers are experience-driven in 2019. Those who can offer the best experience and commitment gain the best position when it comes to gaining and retaining consumer attention.
A real connection with the consumer is achieved by offering unique and attractive content. The story of an organization or brand runs on all the different digital channels, every single day. And that means skill is required for a quick response to the opportunities that arise.Read more
Many organizations are looking for innovation or are aware of the changing demands that they have to meet.
Making that step is not always easy and requires good analysis of the situation. A strategic reorientation towards the future is often necessary. In the context of digital technology, we often hear the term “digital transformation”. Techonomy guides its clients through this process and develops the business cases to support the choices and investments.Read more